About the project
With the help of sports science, Anatomy of examines the physiques and unique body characteristics of Olympic athletes to reveal what makes them special. Through physically exhausting tests and expert analysis, elite athletes demonstrate their physiological prowess and anatomical features that have powered them to the top of their sports.
While camera crew was on location filming athletes we were working on the concept style-shots and the look of upcoming episodes. Our time had to be planned accordingly as we had to produce more than 12 different scenes for each one of the six athletes. We developed a vibe of futuristic and modern UI like graphics.
The Anatomy of project had to be delivered for both digital and broadcast media. For that reason we had to keep a number of meaningless and distracting on-screen graphics to a minimum. Athlete test data had to be legible and used purposefully.
At the end of the day we produced 87 different motion graphics based scenes. All of which was used in a successful season of six episodes with more than 800,000 views on the Olympic Channel’s Youtube page alone. The Anatomy of series is available exclusively on the Olympic Channel digital and broadcast platforms worldwide.